{"id":399065,"date":"2023-11-15T15:21:54","date_gmt":"2023-11-15T20:21:54","guid":{"rendered":"https:\/\/autosphere.ca\/?p=399065"},"modified":"2023-11-15T15:21:54","modified_gmt":"2023-11-15T20:21:54","slug":"plusieurs-projets-de-developpement-pour-totalenergies","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/mecanique\/2023\/11\/15\/plusieurs-projets-de-developpement-pour-totalenergies\/","title":{"rendered":"Plusieurs projets de d\u00e9veloppement pour TotalEnergies"},"content":{"rendered":"<p><strong>Rencontr\u00e9e \u00e0 son kiosque au salon AAPEX, l\u2019\u00e9quipe de TotalEnergies parlait de croissance sur le march\u00e9 canadien et de produits innovants.<\/strong><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Apr\u00e8s un ajustement de l\u2019\u00e9quipe canadienne, TotalEnergies est positionn\u00e9 pour dynamiser sa pr\u00e9sence sur notre march\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pascal Tran, directeur des ventes et du marketing pour le Canada, mentionne que la strat\u00e9gie est de se rapprocher des clients en d\u00e9nichant de nouveaux distributeurs et en rendant plus efficace sa cha\u00eene logistique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab\u00a0Nous voulons \u00eatre plus pr\u00e9sents dans les ateliers du march\u00e9 secondaire et affichons une volont\u00e9 de reconqu\u00eate. Nous allons travailler sur la notori\u00e9t\u00e9 de la marque notamment en multipliant les initiatives d\u2019actions et de commandites locales.\u00a0\u00bb<\/span><\/p>\n<p><span style=\"font-weight: 400;\">TotalEnergies veut aussi d\u00e9velopper son r\u00e9seau de centres de lubrification rapide.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rappelons que TotalEnergies au Canada propose une gamme de lubrifiants \u00e0 moteur \u00e0 majorit\u00e9 synth\u00e9tiques.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Elle offre \u00e9galement des lubrifiants \u00e0 transmission et introduit de nouveaux produits qui r\u00e9pondent aux normes des voitures europ\u00e9ennes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Elle veut aussi introduire graduellement au Canada son expertise d\u00e9velopp\u00e9e en Europe en mati\u00e8re de produits de lubrification pour v\u00e9hicules hybrides et \u00e9lectriques.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rencontr\u00e9e \u00e0 son kiosque au salon AAPEX, l\u2019\u00e9quipe de TotalEnergies parlait de croissance sur le march\u00e9 canadien et de produits innovants. Apr\u00e8s un ajustement de l\u2019\u00e9quipe canadienne, TotalEnergies est positionn\u00e9 pour dynamiser sa pr\u00e9sence sur notre march\u00e9. Pascal Tran, directeur des ventes et du marketing pour le Canada, mentionne que la strat\u00e9gie est de se&#8230;<\/p>\n","protected":false},"author":41,"featured_media":399031,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[820,632],"tags":[5445,837,4591],"class_list":["post-399065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mecanique-editorial","category-mecanique","tag-aapex-2023-fr","tag-entretien-et-reparation-fr","tag-totalenergies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Plusieurs projets de d\u00e9veloppement pour TotalEnergies - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/mecanique\/2023\/11\/15\/plusieurs-projets-de-developpement-pour-totalenergies\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plusieurs projets de d\u00e9veloppement pour TotalEnergies\" \/>\n<meta property=\"og:description\" content=\"Rencontr\u00e9e \u00e0 son kiosque au salon AAPEX, l\u2019\u00e9quipe de TotalEnergies parlait de croissance sur le march\u00e9 canadien et de produits innovants. 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