{"id":381289,"date":"2023-03-03T17:20:49","date_gmt":"2023-03-03T22:20:49","guid":{"rendered":"https:\/\/autosphere.ca\/?p=381289"},"modified":"2023-03-14T23:24:49","modified_gmt":"2023-03-15T03:24:49","slug":"le-salon-international-de-lauto-du-canada-2023-attire-les-foules-pour-son-50e-anniversaire","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2023\/03\/03\/le-salon-international-de-lauto-du-canada-2023-attire-les-foules-pour-son-50e-anniversaire\/","title":{"rendered":"Le Salon international de l’auto du Canada 2023 attire les foules pour son 50e anniversaire"},"content":{"rendered":"

L’\u00e9v\u00e8nement a fait fureur avec des expositions int\u00e9ressantes et un taux de participation quasi record.<\/strong><\/p>\n

Alors que je me promenais dans le Palais des congr\u00e8s du Toronto m\u00e9tropolitain en f\u00e9vrier, il \u00e9tait difficile d’imaginer que trois ann\u00e9es s’\u00e9taient \u00e9coul\u00e9es depuis le dernier Salon international de l’auto du Canada (Canadian International AutoShow ou CIAS).<\/p>\n

\u00c0 l’\u00e9poque, nous n’avions pas encore compris tous les effets de la pand\u00e9mie mondiale de COVID-19, ni l’impact que le virus et les mesures de confinement gouvernementales auraient sur les grands \u00e9v\u00e8nements comme le CIAS.<\/p>\n

Maintenant en 2023, les v\u00e9hicules \u00e9taient pr\u00e9sents en masse sur le plancher d’exposition et l’excitation \u00e9tait de retour lors du CIAS (2023 \u00e9tant l’ann\u00e9e du 50e<\/sup> anniversaire du salon, pourrions-nous ajouter).<\/p>\n

Cela faisait longtemps que nous n’avions pas \u00e9t\u00e9 aussi enthousiastes \u00e0 l’id\u00e9e de retrouver de vieux amis et coll\u00e8gues du secteur et d’en rencontrer de nouveaux.<\/p>\n

Un grand succ\u00e8s<\/strong><\/h2>\n

Bien que certains constructeurs aient choisi de ne pas exposer cette ann\u00e9e, le CIAS 2023 n’en a pas moins \u00e9t\u00e9 un grand succ\u00e8s. Le premier jour d’ouverture du Salon (17 f\u00e9vrier), 21 021 personnes ont assist\u00e9 \u00e0 l’\u00e9v\u00e8nement, soit le deuxi\u00e8me plus grand nombre de visiteurs de l’histoire du Salon de l’auto, ce qui constitue une r\u00e9ussite remarquable si l’on consid\u00e8re qu’il s’agissait du premier Salon de l’auto en personne depuis la pand\u00e9mie.<\/p>\n

Le samedi (18 f\u00e9vrier et le dimanche (19 f\u00e9vrier ) ont apport\u00e9 des statistiques encore plus impressionnantes, avec un record de 49 383 visiteurs le samedi, tandis que le dimanche, le total \u00e9tait de 56 122 \u2013 battant le pr\u00e9c\u00e9dent record du week-end d’ouverture du Salon de l’auto, en 2019. Non seulement ce total \u00e9tait pour le moins impressionnant, mais il constituait \u00e9galement un r\u00e9sultat appropri\u00e9 pour le 50e<\/sup> anniversaire de l’\u00e9v\u00e8nement.<\/p>\n

Facile de comprendre un tel engouement ! Il y avait beaucoup \u00e0 voir cette ann\u00e9e. Parmi les faits saillants, citons la premi\u00e8re mondiale du nouveau Buick Encore GX par General Motors, ainsi qu’un certain nombre de premi\u00e8res canadiennes, dont le multisegment Toyota Grand Highlander 2024, le Dodge Hornet 2023, l’Alfa Romeo Tonale et la Jeep Wrangler Rubicon \u00e9dition 20e<\/sup> anniversaire, ainsi que la Subaru Crosstrek 2024.<\/p>\n

Piste d’essai de V\u00c9 sur place<\/strong><\/h2>\n

Parmi les autres particularit\u00e9s du CIAS de cette ann\u00e9e, citons une piste d’essai de v\u00e9hicules \u00e9lectriques sur place, permettant au public d’exp\u00e9rimenter la conduite d’un v\u00e9hicule \u00e9lectrique, l’Electric City, qui a mis en lumi\u00e8re des formes alternatives de micro-mobilit\u00e9 et l’infrastructure de recharge des v\u00e9hicules \u00e9lectriques, et le Camp Jeep, o\u00f9 les participants ont eu la chance de d\u00e9couvrir les capacit\u00e9s tout-terrain des produits actuels de Jeep, notamment le Wrangler et le Grand Cherokee.<\/p>\n

Parmi les expositions uniques et int\u00e9ressantes, citons la premi\u00e8re nord-am\u00e9ricaine d’une r\u00e9plique LEGO unique et grandeur nature de la Lamborghini SIAN FKP 37, qui a n\u00e9cessit\u00e9 plus de 400 000 pi\u00e8ces LEGO et 10 mois de travail ; une exposition sp\u00e9ciale Hot Wheels comprenant des versions grandeur nature de certains des mod\u00e8les Hot Wheels 1\/64e<\/sup> des voitures miniatures \u00e0 l’\u00e9chelle, une \u00e9tonnante exposition sur le concours d’\u00e9l\u00e9gance de Cobble Beach qui mettait en lumi\u00e8re les 75 ans de Porsche, avec des exemples rares et passionnants de la marque, ainsi que Oblivion, qui c\u00e9l\u00e8bre les voitures et la culture des ann\u00e9es 1980 et 1990.<\/p>\n

Il y avait aussi le projet Arrow, un prototype de v\u00e9hicule \u00e9lectrique qui a mis en \u00e9vidence les capacit\u00e9s du secteur automobile canadien. Le projet Arrow a \u00e9t\u00e9 enti\u00e8rement con\u00e7u, \u00e9labor\u00e9 et assembl\u00e9 au Canada en utilisant exclusivement des pi\u00e8ces automobiles canadiennes. Le projet Arrow a clairement d\u00e9montr\u00e9 que le Canada dispose toujours d’un secteur automobile innovant et dynamique, capable de concurrencer d’autres pays traditionnellement consid\u00e9r\u00e9s comme dominants dans ce domaine.<\/p>\n

\"\"<\/div>
After being on pause for three years, CIAS reopened for 2023, it\u2019s 50th anniversary. <\/div><\/div><\/a><\/div>
\"\"<\/div>
After being on pause for three years, CIAS reopened for 2023, it\u2019s 50th anniversary. <\/div><\/div><\/a><\/div>
\"\"<\/div>
Lego Lamborghini SIAN was assembled using more than 400,000 parts.<\/div><\/div><\/a><\/div>
\"\"<\/div>
Special 75th Anniversary Porsche display featured some spectacular cars, including this 918 Spyder and a Carrera GT (behind).<\/div><\/div><\/a><\/div>
\"\"<\/div>
Special Hot Wheels display had life-size examples of some of the most popular toy icons.<\/div><\/div><\/a><\/div>
\"\"<\/div>
Oblivion display celebrated 1980s and 1990s car culture. It doesn\u2019t get more \u201980s than the DeLorean DMC-12-based time machine from Back to the Future<\/i>.<\/div><\/div><\/a><\/div>
\"\"<\/div>
Auto Exotica display featured a whole host of high-end super sports cars. <\/div><\/div><\/a><\/div>
\"\"<\/div>
North Hall display featured a whole host of new cars, SUVs and trucks, including some making their Canadian premiere.<\/div><\/div><\/a><\/div>
\"\"<\/div>
Impressive Ram 1500 display was hard to miss.<\/div><\/div><\/a><\/div>
\"\"<\/div>
Original Hot Wheels Sweet Sixteen released in 1968 were on display at CIAS. How many of us remember playing with some of these now iconic toy cars?<\/div><\/div><\/a><\/div><\/div><\/div>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

L’\u00e9v\u00e8nement a fait fureur avec des expositions int\u00e9ressantes et un taux de participation quasi record. Alors que je me promenais dans le Palais des congr\u00e8s du Toronto m\u00e9tropolitain en f\u00e9vrier, il \u00e9tait difficile d’imaginer que trois ann\u00e9es s’\u00e9taient \u00e9coul\u00e9es depuis le dernier Salon international de l’auto du Canada (Canadian International AutoShow ou CIAS). \u00c0 l’\u00e9poque,…<\/p>\n","protected":false},"author":187,"featured_media":381265,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"_acf_changed":false,"footnotes":""},"categories":[646,818],"tags":[2393,838,4686],"class_list":["post-381289","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-concessionnaires","category-concessionnaires-editorial","tag-cias","tag-evenement-fr","tag-event","post_format-post-format-gallery"],"acf":[],"yoast_head":"\nLe Salon international de l'auto du Canada 2023 attire les foules pour son 50e anniversaire - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2023\/03\/03\/le-salon-international-de-lauto-du-canada-2023-attire-les-foules-pour-son-50e-anniversaire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Salon international de l'auto du Canada 2023 attire les foules pour son 50e anniversaire\" \/>\n<meta property=\"og:description\" content=\"L’\u00e9v\u00e8nement a fait fureur avec des expositions int\u00e9ressantes et un taux de participation quasi record. 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