{"id":362809,"date":"2022-05-26T09:21:37","date_gmt":"2022-05-26T13:21:37","guid":{"rendered":"https:\/\/autosphere.ca\/?p=362809"},"modified":"2022-05-26T09:21:37","modified_gmt":"2022-05-26T13:21:37","slug":"77-des-canadiens-prevoient-voyager-cet-ete","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2022\/05\/26\/77-des-canadiens-prevoient-voyager-cet-ete\/","title":{"rendered":"77 % des Canadiens pr\u00e9voient voyager cet \u00e9t\u00e9"},"content":{"rendered":"

L\u2019\u00e9dition 2022 du sondage annuel sur les projets d\u2019excursions estivales de Toyota Canada r\u00e9alis\u00e9 par Ipsos a r\u00e9v\u00e9l\u00e9 que les Canadiens ont le sentiment qu\u2019un \u00ab\u00a0retour \u00e0 la normale\u00a0\u00bb se profile \u00e0 l\u2019horizon.<\/strong><\/p>\n

Le sondage a r\u00e9v\u00e9l\u00e9 que presque tous les Canadiens (91\u00a0%) pr\u00e9voient recommencer \u00e0 s\u2019adonner aux activit\u00e9s qu\u2019ils ont d\u00fb mettre de c\u00f4t\u00e9 ces derni\u00e8res ann\u00e9es. Certains pr\u00e9voient cet \u00e9t\u00e9 visiter proches et des amis, prendre plus de vacances et, m\u00eame si le prix de l\u2019essence est en hausse, se rendre en voiture \u00e0 l\u2019\u00e9tranger.<\/p>\n

Les vacanciers sont pr\u00eats \u00e0 prendre la route et \u00e0 traverser la fronti\u00e8re<\/strong><\/h2>\n

Le sondage a r\u00e9v\u00e9l\u00e9 que les trois quarts des Canadiens (77\u00a0%) sont susceptibles de voyager \u00e0 l\u2019ext\u00e9rieur de leur ville, 43\u00a0% \u00e0 l\u2019ext\u00e9rieur de leur province et 24\u00a0% \u00e0 l\u2019ext\u00e9rieur du pays. 33\u00a0% des Canadiens ayant acc\u00e8s \u00e0 un v\u00e9hicule (que ce soit leur propre v\u00e9hicule ou encore un v\u00e9hicule lou\u00e9 ou emprunt\u00e9) pr\u00e9voient rouler 7\u00a0heures ou plus (16\u00a0% pr\u00e9voient rouler de 7 \u00e0 10\u00a0heures, 8\u00a0% de 11 \u00e0 24\u00a0heures, et 9\u00a0% plus de 24\u00a0heures) pour atteindre leur destination, et 31\u00a0% sont pr\u00eats \u00e0 s\u2019\u00e9loigner de 4 \u00e0 6\u00a0heures de leur domicile.<\/p>\n

En chemin, beaucoup esp\u00e8rent s\u2019adonner \u00e0 des activit\u00e9s de d\u00e9tente (67\u00a0%) et qui les passionnent (53\u00a0%).<\/p>\n

La hausse du prix de l\u2019essence n’est pas un facteur de dissuasion<\/strong><\/h2>\n

L\u2019augmentation du prix de l\u2019essence a certainement ajout\u00e9 une nouvelle consid\u00e9ration aux planifications de voyages en voiture cet \u00e9t\u00e9. Toutefois, bien que plus de la moiti\u00e9 (53\u00a0%) des personnes interrog\u00e9es aient indiqu\u00e9 que le prix de l\u2019essence avait eu une influence sur leurs projets d\u2019excursions routi\u00e8res, 47\u00a0% ont dit que non. Plusieurs cherchent plut\u00f4t de meilleures fa\u00e7ons d\u2019\u00e9conomiser sur l\u2019essence ou s\u2019assurer de bien faire entretenir leur v\u00e9hicule (20\u00a0%). Et 27\u00a0% des personnes interrog\u00e9es sont tellement enthousiastes \u00e0 l\u2019id\u00e9e de partir en voyage cet \u00e9t\u00e9 qu\u2019elles ne se soucient pas d\u2019\u00e9conomiser sur l\u2019essence.<\/p>\n

Le sondage a \u00e9galement r\u00e9v\u00e9l\u00e9 un int\u00e9r\u00eat croissant pour l\u2019utilisation de v\u00e9hicules \u00e9lectrifi\u00e9s pour les voyages en voiture\u00a0: 54\u00a0% des Canadiens pr\u00e9f\u00e9reraient utiliser un v\u00e9hicule hybride, hybride branchable ou \u00e9lectrique \u00e0 batterie par souci d\u2019efficacit\u00e9 \u00e9nerg\u00e9tique et pour \u00e9conomiser, tandis que 47\u00a0% soulignent les avantages \u00e9cologiques des v\u00e9hicules \u00e9lectrifi\u00e9s.<\/p>\n

Retrouver la famille et les amis<\/strong><\/h2>\n

Chez ceux qui ont l\u2019intention de prendre la route, le facteur d\u00e9terminant est l\u2019occasion de renouer avec leurs cercles sociaux plus larges\u00a0: 56\u00a0% ont comme destination le domicile d\u2019un membre de la famille ou d\u2019un ami. Les autres destinations courantes sont\u00a0une nuit\u00e9e dans une autre ville (52\u00a0%), la plage (34\u00a0%), les parcs nationaux ou provinciaux (31\u00a0%), les campings (30\u00a0%) et les chalets (25\u00a0%). Au chapitre des exp\u00e9riences <\/em>avec lesquelles la plupart pr\u00e9voient renouer cette ann\u00e9e, 44\u00a0% veulent rendre visite \u00e0 un membre de la famille, 43\u00a0% \u00e0 des amis, 25\u00a0% souhaitent profiter des festivals, concerts et \u00e9v\u00e9nements culturels, et 28\u00a0% veulent visiter des attractions int\u00e9rieures comme des mus\u00e9es, th\u00e9\u00e2tres et centres commerciaux.<\/p>\n

\u00ab\u00a0Ces derni\u00e8res ann\u00e9es, de nombreux Canadiens nous ont dit que passer du temps dans la nature \u00e9tait l\u2019objectif principal de leurs excursions estivales\u00a0\u00bb, a d\u00e9clar\u00e9 Stephen Beatty, vice-pr\u00e9sident d\u2019entreprise chez Toyota Canada. \u00ab\u00a0Le contraste est \u00e9vident cette ann\u00e9e alors qu\u2019il y a beaucoup plus d\u2019effervescence dans l\u2019air, car les gens ont h\u00e2te de faire des voyages en voiture pour renouer avec leur cercle \u00e9largi d\u2019amis et familial, et pour profiter \u00e0 nouveau d\u2019\u00e9v\u00e9nements estivaux de grande envergure comme les concerts, les festivals et les \u00e9v\u00e9nements sportifs.\u00a0\u00bb<\/p>\n

Plus de vacances cet \u00e9t\u00e9<\/strong><\/h2>\n

Les Canadiens profitent de plus en plus des occasions de vacances qui s\u2019offrent \u00e0 eux. Quatre Canadiens sur dix (39\u00a0%) pr\u00e9voient prendre plus de vacances cet \u00e9t\u00e9 que l\u2019an dernier. Alors que la majorit\u00e9 des Canadiens indiquent qu\u2019ils prendront une (38\u00a0%) ou deux (29\u00a0%) semaines de vacances cet \u00e9t\u00e9, certains (13\u00a0%) disent qu\u2019ils en prendront trois, et pr\u00e8s d\u2019une personne sur cinq (19\u00a0%) esp\u00e8re en prendre quatre ou plus.<\/p>\n

Parmi les points saillants r\u00e9gionaux, mentionnons que\u00a0: <\/strong><\/p>\n

    \n
  • 12\u00a0% des Britanno-Colombiens qui ont acc\u00e8s \u00e0 un v\u00e9hicule sont de grands adeptes des excursions en voiture et pr\u00e9voient conduire de 11 \u00e0 24\u00a0heures pour se rendre \u00e0 leur destination<\/li>\n
  • 32\u00a0% des Albertains pr\u00e9f\u00e8rent des v\u00e9hicules plus spacieux pour pouvoir voyager avec plus d\u2019amis et de membres de la famille<\/li>\n
  • Dans les Prairies, 40\u00a0% pr\u00e9voient aller camper pour continuer \u00e0 cultiver leur amour du plein air<\/li>\n
  • 28\u00a0% des Ontariens pr\u00e9voient partir \u00e0 l\u2019\u00e9tranger en voiture<\/li>\n
  • Pr\u00eats \u00e0 prendre la route quoi qu\u2019il arrive, 45\u00a0% des Qu\u00e9b\u00e9cois affirment que le prix de l\u2019essence n\u2019a eu aucune incidence sur leurs projets<\/li>\n
  • 49\u00a0% des habitants des Maritimes pr\u00e9voient quitter leur province dans le cadre de leurs voyages en voiture cet \u00e9t\u00e9<\/li>\n<\/ul>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    L\u2019\u00e9dition 2022 du sondage annuel sur les projets d\u2019excursions estivales de Toyota Canada r\u00e9alis\u00e9 par Ipsos a r\u00e9v\u00e9l\u00e9 que les Canadiens ont le sentiment qu\u2019un \u00ab\u00a0retour \u00e0 la normale\u00a0\u00bb se profile \u00e0 l\u2019horizon. Le sondage a r\u00e9v\u00e9l\u00e9 que presque tous les Canadiens (91\u00a0%) pr\u00e9voient recommencer \u00e0 s\u2019adonner aux activit\u00e9s qu\u2019ils ont d\u00fb mettre de c\u00f4t\u00e9…<\/p>\n","protected":false},"author":5,"featured_media":362810,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,646],"tags":[4685],"class_list":["post-362809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concessionnaires-communique","category-concessionnaires","tag-ventes-et-marketing"],"acf":[],"yoast_head":"\n77 % des Canadiens pr\u00e9voient voyager cet \u00e9t\u00e9 - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2022\/05\/26\/77-des-canadiens-prevoient-voyager-cet-ete\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"77 % des Canadiens pr\u00e9voient voyager cet \u00e9t\u00e9\" \/>\n<meta property=\"og:description\" content=\"L\u2019\u00e9dition 2022 du sondage annuel sur les projets d\u2019excursions estivales de Toyota Canada r\u00e9alis\u00e9 par Ipsos a r\u00e9v\u00e9l\u00e9 que les Canadiens ont le sentiment qu\u2019un \u00ab\u00a0retour \u00e0 la normale\u00a0\u00bb se profile \u00e0 l\u2019horizon. 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