{"id":354950,"date":"2022-02-04T19:17:23","date_gmt":"2022-02-05T00:17:23","guid":{"rendered":"https:\/\/autosphere.ca\/?p=354950"},"modified":"2022-02-04T19:17:23","modified_gmt":"2022-02-05T00:17:23","slug":"ventes-en-ligne-rapport-sur-les-achats-de-pieces-et-de-liquides","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/mecanique\/2022\/02\/04\/ventes-en-ligne-rapport-sur-les-achats-de-pieces-et-de-liquides\/","title":{"rendered":"Ventes en ligne : Rapport sur les achats de pi\u00e8ces et de liquides"},"content":{"rendered":"

L’AIA Canada publie un nouveau rapport sur la vente au d\u00e9tail en ligne.<\/strong><\/p>\n

Avant m\u00eame la propagation de la COVID-19, les gens achetaient de plus en plus de biens en ligne. Mais dans la foul\u00e9e de la pand\u00e9mie, les d\u00e9taillants en ligne sont devenus le moyen le plus efficace de magasiner pour de nombreux Canadiens.<\/p>\n

\u00c9videmment, ce ph\u00e9nom\u00e8ne s\u2019est av\u00e9r\u00e9 un filon en or pour les sites Web de renom, mais quel a \u00e9t\u00e9 son impact sur le march\u00e9 secondaire de l\u2019automobile? Le plus r\u00e9cent rapport de la s\u00e9rie Comportement du consommateur, intitul\u00e9 La vente au d\u00e9tail en ligne \u2013 Achats en ligne de pi\u00e8ces et liquides pour v\u00e9hicule, se penche sur les effets qu\u2019a eu la pand\u00e9mie sur la fa\u00e7on dont les automobilistes canadiens font appel aux d\u00e9taillants en ligne pour se procurer des pi\u00e8ces et des liquides d\u2019automobile.<\/p>\n

Quels consommateurs \u00e9taient les plus susceptibles de magasiner en ligne pour se procurer des pi\u00e8ces de voiture? Qu\u2019ont-ils achet\u00e9 et o\u00f9 ont-ils fait leurs achats? Qu\u2019ont-ils fait de ce qu\u2019ils ont achet\u00e9? Le rapport cherche aussi \u00e0 \u00e9tablir si cette tendance est une simple r\u00e9action \u00e0 la pand\u00e9mie ou si elle subsistera.<\/p>\n

La s\u00e9rie Comportement du consommateur aide les membres de l\u2019AIA Canada \u00e0 garder une longueur d\u2019avance en leur procurant des donn\u00e9es concr\u00e8tes et une analyse qui permettent aux entreprises de prendre les d\u00e9cisions strat\u00e9giques n\u00e9cessaires pour rester concurrentielles au sein d\u2019un march\u00e9 secondaire en constante \u00e9volution.<\/p>\n

Les membres de l\u2019AIA Canada peuvent t\u00e9l\u00e9charger<\/a> leur exemplaire du rapport sans frais. Le prix pour les non-membres est de 199 $.<\/p>\n

T\u00e9l\u00e9chargez le sommaire ex\u00e9cutif gratuit<\/a>.<\/p>\n

Pour obtenir plus d\u2019information, contactez le service des communications :<\/p>\n

180, rue Elgin, bureau 1400, Ottawa, ON K2P 2K3
\n1-800-808-2920, poste 233
\ncommunications@aiacanada.com<\/p>\n

Actuellement, le rapport est en anglais seulement. La version fran\u00e7aise sera disponible bient\u00f4t.<\/em><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

L’AIA Canada publie un nouveau rapport sur la vente au d\u00e9tail en ligne. Avant m\u00eame la propagation de la COVID-19, les gens achetaient de plus en plus de biens en ligne. Mais dans la foul\u00e9e de la pand\u00e9mie, les d\u00e9taillants en ligne sont devenus le moyen le plus efficace de magasiner pour de nombreux Canadiens….<\/p>\n","protected":false},"author":18,"featured_media":354946,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[825,632],"tags":[1898,4504,2532,4111,842],"class_list":["post-354950","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mecanique-communique","category-mecanique","tag-aia-canada-fr","tag-aia-canada-fr-2","tag-rapport","tag-sales-and-marketing","tag-vente-et-marketing-fr"],"acf":[],"yoast_head":"\nVentes en ligne : Rapport sur les achats de pi\u00e8ces et de liquides - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/mecanique\/2022\/02\/04\/ventes-en-ligne-rapport-sur-les-achats-de-pieces-et-de-liquides\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ventes en ligne : Rapport sur les achats de pi\u00e8ces et de liquides\" \/>\n<meta property=\"og:description\" content=\"L’AIA Canada publie un nouveau rapport sur la vente au d\u00e9tail en ligne. 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