{"id":333934,"date":"2021-04-07T14:24:51","date_gmt":"2021-04-07T18:24:51","guid":{"rendered":"https:\/\/autosphere.ca\/?p=333934"},"modified":"2021-04-07T17:37:30","modified_gmt":"2021-04-07T21:37:30","slug":"rapport-concessionnaires-franchises-et-ventes-2020","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2021\/04\/07\/rapport-concessionnaires-franchises-et-ventes-2020\/","title":{"rendered":"Rapport : concessionnaires franchis\u00e9s et ventes 2020"},"content":{"rendered":"

DesRosiers Automotive Consultants collabore avec la Corporation des Associations de D\u00e9taillants d’Automobiles (CADA) depuis plus de 25 ans pour suivre et soutenir les concessionnaires \u00e0 travers le Canada.<\/strong><\/p>\n

Si l’on consid\u00e8re le nombre total de concessionnaires pour 2020, les chiffres sont rest\u00e9s globalement assez stables avec 3 706 franchises de concessionnaires de v\u00e9hicules neufs, actives \u00e0 la fin de l’ann\u00e9e, soit une augmentation de seulement 2 par rapport \u00e0 2019.<\/p>\n

Ventes de v\u00e9hicules utilitaires par concessionnaire franchis\u00e9<\/strong><\/h5>\n\n\n\n\n\n\n
Les 3 meilleures ventes par concessionnaire franchis\u00e9 \u2013 Grand public<\/strong><\/td>\n2020<\/strong><\/td>\n<\/tr>\n
1.\u00a0\u00a0\u00a0\u00a0 Toyota<\/p>\n

2.\u00a0\u00a0\u00a0\u00a0 Subaru<\/p>\n

3.\u00a0\u00a0\u00a0\u00a0 Ford<\/td>\n

691<\/p>\n

555<\/p>\n

536<\/p>\n

 <\/td>\n<\/tr>\n

Les 3 meilleures ventes par concessionnaire franchis\u00e9 \u2013 Luxe<\/strong><\/td>\n2020<\/strong><\/td>\n<\/tr>\n
1.\u00a0\u00a0\u00a0\u00a0 Mercedes-Benz<\/p>\n

2.\u00a0\u00a0\u00a0\u00a0 Lexus<\/p>\n

3.\u00a0\u00a0\u00a0\u00a0 Audi<\/td>\n

600<\/p>\n

534<\/p>\n

528<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Source : DesRosiers Automotive Consultants (DAC) et la Corporation des Association de D\u00e9taillants d’Automobiles (CADA)<\/em><\/p>\n

Au niveau des marques, Genesis a int\u00e9gr\u00e9 6 franchises par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n

Ford en a ajout\u00e9 3 et Fiat ainsi que Jaguar-Land Rover en ont ajout\u00e9 2 respectivement, tandis qu’Audi et Hyundai en ont ajout\u00e9 1 respectivement.<\/p>\n

Un certain nombre de marques ont \u00e9galement not\u00e9 des baisses du nombre de franchises de concessionnaires au cours de l’ann\u00e9e, mais cela s’est limit\u00e9 \u00e0 1 \u00e0 3 emplacements.<\/p>\n

\u00ab En raison de la stabilit\u00e9 du nombre de concessionnaires et de la baisse des ventes en 2020, la plupart des marques ont vu leurs chiffres de ventes par concessionnaire franchis\u00e9 diminuer fortement pour l\u2019ann\u00e9e\u00a0\u00bb, commente DAC.<\/p>\n

Les ventes moyennes par franchise de concessionnaire sur l’ensemble du march\u00e9 sont pass\u00e9es de 517 unit\u00e9s en 2019 \u00e0 415 unit\u00e9s en 2020 \u00bb, pr\u00e9cise DAC.<\/p>\n

\u00ab La seule augmentation pour l’ann\u00e9e a \u00e9t\u00e9 not\u00e9e par Cadillac, passant de 98 \u00e0 102 unit\u00e9s vendues. En termes de volume, Toyota arrive en t\u00eate du classement avec 691 unit\u00e9s vendues par concessionnaire franchis\u00e9 en moyenne. Mercedes-Benz suit de loin avec 600 unit\u00e9s, et Subaru conclut le trio de t\u00eate avec 555 unit\u00e9s \u00bb, ajoute DAC.<\/p>\n

\u00ab Les marques de luxe et de grand public ont toutes deux subi des revers depuis 2019, les marques de luxe ne s’en tirant que tr\u00e8s l\u00e9g\u00e8rement mieux en moyenne. \u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"

DesRosiers Automotive Consultants collabore avec la Corporation des Associations de D\u00e9taillants d’Automobiles (CADA) depuis plus de 25 ans pour suivre et soutenir les concessionnaires \u00e0 travers le Canada. Si l’on consid\u00e8re le nombre total de concessionnaires pour 2020, les chiffres sont rest\u00e9s globalement assez stables avec 3 706 franchises de concessionnaires de v\u00e9hicules neufs, actives…<\/p>\n","protected":false},"author":5,"featured_media":334035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,646],"tags":[],"class_list":["post-333934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concessionnaires-communique","category-concessionnaires"],"acf":[],"yoast_head":"\nRapport : concessionnaires franchis\u00e9s et ventes 2020 - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2021\/04\/07\/rapport-concessionnaires-franchises-et-ventes-2020\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rapport : concessionnaires franchis\u00e9s et ventes 2020\" \/>\n<meta property=\"og:description\" content=\"DesRosiers Automotive Consultants collabore avec la Corporation des Associations de D\u00e9taillants d’Automobiles (CADA) depuis plus de 25 ans pour suivre et soutenir les concessionnaires \u00e0 travers le Canada. 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