In the wake of Hurricane Florence in the U.S., General Motors mobilized its entire portfolio of vehicle brands, as well as OnStar, GM Financial and its Customer Care and Aftersales team to help customers impacted by the extreme weather.
The initiative helped to illustrate the impact that OEMs and dealers can have when it comes to helping consumers getting back on their feet.
OnStar provided Crisis Assist for customers with vehicles equipped with the service in affected areas. Services included emergency dispatch, routing assistance, resource information, as well as Hands-Free Calling minutes at 4G LTE Wi-Fi data.
GM Financial provided customers with payment arrangements and waived most related fees. It also provided eligible customers replacing a vehicle with the availability for a 90-day deferred first payment.
GM Genuine Parts and ACDelco provided expedited service parts to the region to help speed up vehicle repairs. New and used vehicle inventory was also sent to the region to help meet expected replacement demand, including demand for pre-owned vehicles, courtesy transportation and insurance rentals.
Customers replacing storm-damaged vehicles in North Carolina, South Carolina, Virginia and Georgia also received eligibility for $1,000 in purchase assistance for nearly all 2018 and 2019 Chevrolet, Buick, GMC and Cadillac vehicles. These initiatives were on top of other eligible incentives, including special discounts for military families and first responders. Lease customers are eligible for a $500 lease allowance, in addition to other eligible incentives.
“The entire GM family of brands and services has come together to aid those experiencing the devastation caused by Hurricane Florence—this is personal for us as many of our families, friends, dealer partners and employees are among those directly impacted,” said Alan Batey, President of GM North America.