Co-branded commercials benefit both brands.
The new video installment of Chrysler’s sponsorship and multimedia campaign with Sesame Street and the Chrysler Pacifica and Chrysler Pacifica Hybrid features actor Dax Shepard.
In the video, Dax, the Two-Headed Monster and Big Bird learn about gasoline and hybrid technology – do they need to stop the Chrysler Pacifica Hybrid at a gas station? Or a recharging station?
Chrysler brand is proud sponsor and support Sesame Street. In addition, the company created a multimedia campaign that pairs Sesame Street characters and the Chrysler Pacifica and Chrysler Pacifica Hybrid in 10 co-branded videos across Chrysler’s digital and social channels, including Facebook, Twitter and Instagram.