fbpx

Mitsubishi Canada Adopts New Look

Autosphere » Dealerships » Mitsubishi Canada Adopts New Look

The Mitsubishi Motors new Dealer Image Program will be implemented over the next five years.

Mitsubishi Motor Sales of Canada has embarked on an image overhaul of its dealership network. The first store to adopt the new look is Rallye Mitsubishi, located in Gatineau, Quebec.

Unique to Canada, the program borrows from modern, forward-thinking practices in Japan and elsewhere. It features bright, functional spaces, access and flow for both people and vehicles, and colours and materials that reflect the Mitsubishi Motors brand. It incorporates several green initiatives and is provisioned for an electric-powered vehicle display within a showroom.

“The new Dealer Image Program will enhance Mitsubishi Motors’ brand image, catch the attention of consumers, improve customer satisfaction and increase both sales and service opportunities for our Canadian dealerships,” said Tony Laframboise, President & CEO, Mitsubishi Motor Sales of Canada. “It follows that a stronger brand identity that reflects our values will ensure a consistent brand experience for our customers.”

Categories : Dealerships

JOBS

 
Carrossier Procolor St-Jérôme
Painter
 
  SAINT-JÉRÔME
  Full time
 
 
Carrossier Kyoto
Shop Foreman
 
  MIRABEL
  Full time
 
 
Chateauguay Honda Desjardins
Sales Representative
 
  CHÂTEAUGUAY
  Full time
 
 
Acura Plus Blainville
Parts Clerk
 
  BLAINVILLE
  Full time
 
 
Canadian Tire Whitby North
3rd or 4th Year Apprentice Service Technician
 
  WHITBY
  Full time
 

Popular Posts