TradeRev & ADESA have entered into partnerships with some of Canada’s largest dealer groups.

Tech startup, TradeRev, has announced a series of exclusive relationships with some of the country’s largest dealer groups. The agreements were signed in partnership with ADESA, a 50-percent stakeholder in TradeRev and business unit of KAR Auction Services.

The arrangements make ADESA the exclusive physical auction partner and TradeRev’s mobile app the exclusive online remarketing tool for the dealer groups.

“We’re tremendously proud to have earned the trust and confidence of some of Canada’s largest, most successful and most technologically sophisticated dealer groups,” said Mark Endras, TradeRev CEO and Co-Founder. “Today’s news is a big step forward for our company, our mobile app solution and the wholesale used-car industry in Canada.”

TradeRev’s mobile app provides a way to obtain true market value for trade-ins and used-vehicle inventory. The technology builds transparency and convenience into every automotive transaction by placing live, real-time bidding auctions into the palm of dealers’ hands.

“The ADESA-TradeRev partnership and KAR’s diverse platform of capabilities will provide these progressive dealer groups with a true end-to-end remarketing option,” added Endras. “This huge value-add is not something that’s typically available at the dealer level.”