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Nissan Canada Partners with CarGurus

Autosphere » Dealerships » Nissan Canada Partners with CarGurus

CarGurus announces CPO listings partnership with Nissan Canada.

Nissan Canada has joined CarGurus’ Certified Pre-Owned (CPO) Partner Program for the Canadian market. As part of this program, Nissan’s CPO vehicles will now be listed as manufacturer-certified on the CarGurus platform.

Consumers will now be able to search CPO inventories in both English and French. Additionally, Nissan-certified vehicles will be identifiable on both the search results and vehicle display pages.

“At Nissan, we are constantly looking for new ways to reach and retain customers, while also enhancing the shopping journey for them,” says Alain Ballu, president of Nissan Canada Finance. “Our partnership with CarGurus allows us to further maximize our successful Nissan Certified Pre-Owned program through a transparent and trusted digital environment. This arrangement further supports our Canadian Nissan dealers with an increase in digital reach, lead volume, and ultimately, conversions.”

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