Mirka AROS-B Wins Award at SEMA 2019

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Mirka has announced that its Mirka AROS-B cordless sander was presented with the 2019 Global Media Award at the 2019 SEMA Show held in Las Vegas from November 5 to 8.

A panel of international judges selected the product as the winner from amongst thousands of products showcased at the event.

Commenting on the receipt of the award, Mats Bystedt, Portfolio Manager for Power Tools at Mirka, said, “We are extremely honoured, it shows that the countless hours we’ve spent trying to understand the needs of the operators in the automotive industry have paid off. To meet the high expectations of professional users is not an easy task.”

“This 1-inch cordless random orbital sander is very lightweight and fits perfectly in your palm. Adjustable speed, brushless motor and the latest battery technology complete the package.”

Mirka is offering its AROS-B sander worldwide, exporting the product to more than 100 countries.

SEMA, a global automotive trade show, brings together specialty equipment manufacturers and automotive experts every year. New equipment and products are showcased at the event for the benefit of automotive professionals, as well as hobbyists.

“The idea of customization and personalization has been growing throughout the world,” said Linda Spencer, SEMA Director of International and Government Relations. “Our goal is to have media experts from around the world determine which new products are likely to succeed in their home markets. The automotive specialty-equipment market is made up of enthusiasts who are passionate about the hobby, and so it’s exciting to see how their love for cars, trucks and SUVs is impacting those throughout the world.”

The product showcase at the SEMA Show this year included more than 3,000 entries. These entries were carefully evaluated and reviewed by a panel of around 30 judges from 22 countries. The winning products selected were those that would be the most suitable for consumers in their home countries. The Speed and Sound Magazine from South Africa selected the Mirka AROS-B sander as the winner of the award.

Categories : Collision


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