Pirelli Strengthens North American Team

Pirelli Strengthens North American Team
Pirelli has announced its decision to restructure its management team in North America to stay ahead in the challenging and competitive marketplace of today. Pirelli has appointed Pietro Berardi to the position of CEO for the North American region, effective March 1, 2020. Additionally, to continue with the actions of…

Yokohama to Debut New Commercial Tires

Three new tires and two new sizes will be introduced at TMC 2020.  Yokohama Tire has announced plans to launch three new commercial truck tires at the upcoming TMC show in Atlanta, Georgia, February 24-26: the all-position 504C and 115R, and the urban pick-up/delivery 714R.  The company will also debut…

Groupe Touchette to Offer Exclusive Winter Tire

Continental has designed a winter tire exclusively for Groupe Touchette. Continental’s new IceContact XTRM tire, designed in collaboration with Groupe Touchette, will be available exclusively through Groupe Touchette. The company says the tire offers exceptional grip on ice and greatly improved handling on snowy roads, thanks to a new tread…

Bridgestone Announces 2020 Product Lineup

Bridgestone Announces 2020 Product Lineup
Bridgestone announced its product lineup for 2020 during its inaugural Canadian Trade Show held on February 4th in Mississauga, Ontario. During the lunch break, Jason Blackwell, Consumer Education Specialist, Consumer Replacement, Bridgestone, introduced attendees to the three new tires the company plans to launch this year—Firestone Destination LE3, Firestone Firehawk…


New dedicated team will cater to the needs of mining companies around the globe. MAXAM Tire has announced the creation of the MAXAM MINING GROUP (MMG), a dedicated global team specifically focused on the open pit mining segment.  The MMG has built a team of members across multiple continents responsible…

Bridgestone Hosts Inaugural Trade Show

The Bridgestone Canada team.
Aaron Walters, Director, Dealer Sales, Consumer Replacement, Bridgestone welcomes the many tire retailers in attendance.
Jason Blackwell, Consumer Education Specialist, Consumer Replacement, Bridgestone talks about some of the company’s newest tires.
Joel Khan (L) and David Bates from Shell
Al Hernandez (L) and Marc Page from Epicor
Brian Rhode (L) and Jeff Cessna from TCS (Tire Company Solutions)
Matthew Martel (L) and Kirk Argo from Uni-Select
Lanae McMahan (L) and Jon Napoli from Optimize Social Media
James Kiriazes (L) and Kevin Taylor from Bridgestone Canada
(L-R) Stephanie Cooney-Mann, Adam Donsky, and Brian Boksa from NAPA
J.P. Brooks (L) and Tim Tilberg from Fitment Group
Dominique Bouche (L) and Victoria Smith from Wurth
Brandon Wilson from Net Driven
Mario Andretti signs autographs
Ontario tire retailers enjoy a day of education and networking. Bridgestone Canada hosted the company’s very first Canadian trade show on February 4th in Mississauga, Ontario. More than 400 tire retailers from all over the province were invited to attend a full day of networking, education and a special appearance…

Sailun Fights the Coronavirus

Sailun donates almost $2 million to fight the virus. The Sailun Group is helping to fight the coronavirus on a number of fronts. The company has taken a series of epidemic prevention measures to protect the health, safety and well-being of all Sailun Group personnel. In order to actively support…

Hunter Releases New Management Tool

HunterNet Trend Reports allows shop owners to track shop productivity on a smartphone. Hunter has announced the release of HunterNet Trend Reports, a new productivity tool that shows shop equipment use and productivity trends over a 7-day period. With Trend Reports, shops set goals to identify presented and missed opportunities…

TRAC Calls for Presentations

Call for papers for the 2020 Rubber Recycling Symposium. The Tire and Rubber Association of Canada (TDAC) has announced that it is now accepting presentation proposals for the upcoming Rubber Recycling Symposium, which will be in Halifax, Nova Scotia this September. The event caters to the needs of the tire…